Local newspapers drive hyperlocal shopping and local business

Hyperlocal refers to all businesses in your vicinity, the nearby general merchant, restaurant, market, mall and other products and service providers. The local businesses can be small to medium to national business which serves every community through its...

It’s about behaviour not media!

It’s about behaviour not media! Human beings are habitual. We don’t really like change and it’s not easy to change the way we behave. So, it is imperative for brands to align your communication to the way consumers behave. There are some consumer behaviour traits that...
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